We are really proud at Cheerful Soles to be the recommended online shop for Joya Shoes in the UK. This brand is steadily growing in the UK and is becoming a firm favourite with our Customers and the amongst the Podiatry community too.

All thanks the the Joya Technology!

The core feature of the Joya shoe has to be the soft, supple sole - there's nothing quite like it. Joya shoes support the natural sequence of movements that your feet make while you walk. [caption id="attachment_1291" align="alignnone" width="388"] Experience increased pelvic movement as your feet sink into the soft PU sole. This can help alleviate back pain, tense muscles and hip problems.[/caption] [caption id="attachment_1292" align="alignnone" width="388"] Joya shoes encourage a natural 'roll-through' via the outside of your feet. This effect can be supportive for common foot problems such as fallen arches, splay foot, heel spurs and knee problems.[/caption] [caption id="attachment_1290" align="alignnone" width="388"] The ultrasoft cushioning of Joya shoes provides a relieving effect which can be supportive of common foot problems heel problems, heel spurs, plantar fasciitis, diabetes etc.[/caption]